Link in Bio Examples for Musicians, Shops, Cafes and Studios

Most people searching for linktree examples want the same thing: a page they can copy. Not a gallery of pretty screenshots, but a sense of what goes first, what goes second, and what can be left off.

So here are five layouts, one for each kind of page we see most often. Each one is an example template we built to show the idea, not a real customer. You can open every one of them and click around. If you're new to the idea, start with what a link in bio actually is, then come back.

For each type you'll find what visitors want from you, what goes at the top, the blocks to use in order, and one tip.

Link in bio for musicians

What visitors want

Someone tapped your Instagram link after hearing a song. They want to hear more, right now, without leaving. After that, they want to know when you're playing near them.

What goes at the top

A hero header with a real portrait. Your face does more work than a logo here. Put your name and one line under it, like "Songwriter from Leeds. New EP out Friday."

Blocks, in order

1. Hero header with a portrait
2. Featured card for the newest release
3. Music player for that release (Spotify, Apple Music or SoundCloud), so it plays on the page
4. Countdown to the release date, linked to your pre-save link
5. Tour dates as a carousel, each card linked to tickets
6. A YouTube or Vimeo player for your latest video
7. Email signup for "tell me when I'm playing near you"
8. Social icons

One tip

Before release day, the countdown and the pre-save link are the whole point. After release day, swap the countdown out and let the player sit right under the featured card. A pre-save link that's still up three weeks after the song came out looks forgotten.

This is the layout behind our songwriter example, with the EP as a featured card and tour dates in a carousel. See the example.

Link in bio for small business: shops and product brands

What visitors want

They saw the thing in your post. They want to see it again, see the price, and buy it without hunting through a menu.

What goes at the top

A banner header with your best product shot or your shop sign. Keep the brand name clear and add one line about what you make.

Blocks, in order

1. Banner header
2. Featured card for the current drop or bestseller
3. Products as a grid or mosaic, each linked to your shop
4. Countdown to the next drop, if you have one
5. Email signup for restock and drop alerts (you can send these to Mailchimp)
6. Contact form for wholesale or custom orders
7. Social icons

One tip

Show the price in the title, like “Habanero, $12”. People who have to tap to find out what something costs often don't tap. On Olaa, a Stripe payment link shows its price beside the title or on a card, so the price is right there.

Two of our examples use this layout. A hot sauce brand with a priced product mosaic: see the example. A vintage shop that uses a portrait carousel with prices, so each one-off piece gets its own card: see the example.

Link in bio for cafes and bakeries

What visitors want

Three things, almost always. Are you open? What's good today? Where are you? Everything else is a bonus.

What goes at the top

A banner or hero with a photo of the counter or the bake. Put your neighbourhood in the line under the name, so people know they're in the right place.

Blocks, in order

1. Banner or hero header
2. Collection as a grid for today's bake or menu highlights
3. Text card with opening hours
4. A map or directions link
5. Booking link for tables or large orders, if you take them
6. Preorder links for cakes or bread boxes
7. Email signup
8. Social icons

One tip

Put the hours in a text card, not behind a link. Nobody wants to open a PDF to find out if you close at 3 or 4. Then use scheduled links for anything seasonal, like a holiday preorder, so it shows up and comes down on the dates you set, without you remembering to do it.

Our bakery example has a "today's bake" grid and an opening hours card right below it. See the example.

Link in bio for studios and class-based businesses

What visitors want

They want to know what the class is, when it is, what it costs, and how to book. Ceramics, yoga, dance, life drawing: the questions are the same.

What goes at the top

A banner header with a photo of the studio in use. Hands on clay beat an empty room.

Blocks, in order

1. Banner header
2. Featured card for your next class or workshop
3. Booking link (Calendly opens on the page, so people book without leaving)
4. Countdown to the next class or the day booking opens
5. Products as a grid, if you sell finished pieces or gift cards
6. Email signup for new class dates
7. Contact form for private sessions and group bookings
8. Social icons

One tip

Feature one class, not your whole timetable. A visitor who sees six options often picks none. Pick the class most likely to suit a newcomer, feature that, and link to the full schedule lower down.

Our ceramics studio example uses a banner, a priced product grid and a featured wheel class. See the example.

Link in bio for run clubs and communities

What visitors want

When do you meet, where, and is it fine if I just show up? New people need permission as much as information.

What goes at the top

A hero photo of the group, mid-run or just after. Real faces tell people what kind of club this is faster than any description.

Blocks, in order

1. Hero header with a group photo
2. Text card with when and where you meet, plus a line like "all paces, no sign-up needed"
3. Collection as a carousel of photos from last week's run
4. Countdown to the next race or special event
5. Email signup or a link to your group chat
6. A link to club shirts, if you sell them
7. Social icons

One tip

Refresh the carousel every week. A "last Saturday" carousel that really is from last Saturday shows the club is alive. It's the easiest way to make a stranger feel like they could be in the next one.

Our run club example has a hero photo and a "last Saturday" carousel. See the example.

General principles for any link in bio

The examples above look different, but they follow the same few rules. These matter more than which layout you pick.

One clear first action

Decide the one thing you most want a visitor to do, and put it at the top. Listen to the EP. Buy the sauce. Book the class. If everything is equally loud, nothing is.

Keep it short

Every block you add pushes the others down. Most visitors arrive from Instagram on a phone and decide in a few seconds. If a link hasn't been tapped in months, take it off.

Update it often

A link in bio for Instagram is only as good as its freshest post. When you post about something, it should be on the page. Scheduled links and countdowns help with this, because you can set things up ahead and let them change on their own.

Match your look

Your page should feel like it belongs to the same person as your feed. Use your own photos, your colours and your voice. A visitor who taps through should feel like they've arrived somewhere they recognise.

Make it yours

Pick the example closest to what you do, open it, and copy the order of the blocks. Swap in your photos, your words and your links. That's most of the work done.

When you're ready, build yours free.

FAQ

Are these link in bio examples real businesses?

No. Each one is an example template we built to show how a layout works for a certain kind of page. The names, products and dates are made up. You can open them, see how the blocks fit together, and use the same structure for your own page.

What should a musician put in their link in bio?

Your newest release first, with a player so people can listen on the page. Before a release, add a countdown and your pre-save link. Below that, tour dates, a video, an email signup and your social icons. Keep the top focused on whatever is newest.

Can a small business sell directly from a link in bio?

Yes. Add each product as a Stripe payment link with its price, or link your whole shop. Checkout happens on Stripe, and the money goes to you.